Cold outreach is NOT dead.

Yesterday, I realized something important.

I saw an increase in posts babbling about how cold DMs were dead/dying.

The concept of cold outreach is NOT dead.

But the actual DMs… holy f*ck. No wonder cold DM is (apparently) dying!

  • They sound like dorks who aren’t confident in their value.

  • They don’t use scarcity enough; and if they do, it’s dogshit.

  • Same thing with social proof. (you don’t need a testimonial btw…)

  • They’re afraid to pitch because they think it sounds salesy.

  • Weak CTA that sounds like Matt Shea aka DNG. (IYKYK)

You might even be guilty of some of those points. Maybe even all of them.

I certainly was a COMPLETE dork at cold outreach…

Which is why I’ve put together my complete secret sauce in a Notion planner.

Those 5 points are discussed in-depth, explaining how I used them to increase my reply rate by 300%, and how you can do the same TODAY.

INSANE value is coming soon later today.

At a ridiculously low price. I’m actually losing here, so you can WIN.

No more fear of being ghosted. Stay tuned, this is gonna be fire. 🔥 

See you on Thursday Outlaws!

Christian @ Outlaw Marketing